The first step to creating the Social Change campaign was to select and research an issue. I didn't want to repeat topics I covered in other classes, such as climate change or refugees. Projects such as this are a great opportunity to become more educated in different issues. I was reading about the Dakota Access Pipeline protests led by Native Americas at Standing Rock, and found an article about Indigenous people from across Canada joining the protests at Standing Rock. This article recommended news stories to me about the First Nations water crisis and Neskantaga First Nation.
I have read in the news about the abhorrent living conditions on First Nations reserves; recently articles detailed the water crisis, but it was painted as a new problem. However, more research and fact finding revealed to me that the First Nations water crisis has been ongoing for over twenty years, and becoming steadily worse.
I discussed the possibility of using the First Nations water crisis as a topic with my peers, and most people seemed unaware of the issue or at least its severity. This pushed me to select the topic and use the opportunity to educate myself and others about the First Nations water crisis that is caused by the systemic racism against Indigenous people in Canada.
I conducted deeper, formal research into the topic by reading more news articles, the Human Rights Watch report about the First Nations Water Crisis to gain insight and hard statistics. I knew the nature of the issue would have to appeal to the audience's pathos, since people need to care about the issue in order to be invested. However, the sheer amount of communities without fresh water reinforces how unjust and devastating the crisis is, so facts and statistics are needed. This appeals to the audience's logos, showing that there is a greater, systemic issue perpetuating these conditions.